Born from greatness indeed. The oh so cute toddlers are younger versions of NFL legends like Mike Ditka, who still has a mustache and sunglasses, Michael Irvin, VInce Lombardi, Joe Namath and more. What, no Bill Cowher? As a Steelers fan I'm upset. Anyway, the slow-motion toddler fest is set to the schmalzy sounds of Chicago's "You're the inspiration." It ends with a "Who's next," as you just know some tyke who just learned to walk is going to be the next NFL great. Charming, and inoffensive, but like a football game with no penalties, it's also lacking in excitement or bite. But hey, at least you can tick off babies and famous songs on the bingo chart.
Client: NFL
Agency: Grey New york