Nike - Back your block - (2009) :60 (USA)

Nike has launched a new national $650,000 grant program to support community and school groups that aim to unlock the potential of youth, through programs that focus on sports - see campaign website www.nikebackyourblock.com

Producer/Director/Editor: Ben Patterson
Director of Photography: Justin Lange
Graphics: Kalika Kharkar
Soundtrack: Adam Fox
Principal Talents:
Runner-Allison Hagendorf
Basketball Player-Jarrin Kirksey
Soccer Player: Justin Magner