Manchester City manager Pep Guardiola drives his new Nissan Ariya to work, and everyone that he observes along the way is "being more Pep". They're pep-talking (pun intended) their kitchen crew, shaving their head, dressing mannequins just like him, and so on. ‘Be More Pep’
Production Company - The Gate
Director - Barry Kimber
Producer - Hollie Newton
Head of Production (Agency) - Andy Walsh
Executive Creative Director - Steve Howell
Creative Directors - Adam Burns & Paco Lopez
Creative team - Will Butler & Matt Adams
Chief Strategy Officer - Matt Readman
Brand Strategist - Simon Hanley
Business Director - Max Arkell
Account Director - Alex Fearn
Senior Account Manager - Harriet Hall
Partnership Agency - Fuse