New Balance and Rosalía: Redefining ‘Ambassadorship’
New Balance has named Spanish pop and flamenco singer Rosalía as its newest brand ambassador. The resulting campaign includes a
Bodies are like a fine-tuned engine. This iconic ad was filmed in Iceland.
Agency TBWA\NEBOKO Amsterdam
Campaign name "Instruments"
Advertiser Nissan Motor Corp.
Brand Nissan
Production Company RSA Films
Creative Director Béla Stamenkovits
Copywriter Paul Wilmot
Art Director Dennis Lewis
Agency Producer Stefany Rietkerk
Director Chris Cunningham