Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Samsung, via BBH Singapore, has launched a new global campaign showing how Galaxy S25 Ultra with Google Gemini solves everyday
The little cheeses go to the gym, ride the subway, have a rave, etc. Very cute. Short form: Longer form:
Agency: Lowe Singapore
Art Director: Scott McLelland
Copywriter: Michael Linke
Agency Producer: Dominic Fernandez
Director: Graydon Sheppard
Production Company: UNTITLED, Toronto
Executive Producer: Aerin Barnes
Director of Photography: Tico Poulakakis
Editorial: Matthew Kett, Panic & Bob, Toronto
Online: Naveen Srivastava, Panic & Bob, Toronto
Music/Sound Design: The Eggplant, Toronto
