National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Lucky Generals has created the below song and music video for Yorkshire Tea, and it's quite a fun earworm. “Sun hat check. Suncream check. 10 boxes of Yorkshire Tea? Cheeeeeeeeeeeeck.” I packed it packed it. “Shades; leave it, no room. Tea; pack it pack it pack it pack it”
“Let’s get lightly caffeinated!!!!”
Carly Murphy at Yorkshire Tea
Creatives: Lucky Generals
Producer: Lucky Generals
Planner: Lucky Generals
Media agency: GoodStuff
Director: Fred Rowson
Production Company Producer: Andrew Rawson
Production Company: Blink
Editor: Samuel Marr @ Stitch
Post-production: Selected Works
Colourist: Hannibal Lang
Sound: No8