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The little cheeses go to the gym, ride the subway, have a rave, etc. Very cute. Short form: Longer form:
Skaters and Graffiti artists and motorcyclists and parkour enthusiasts and other really cool kids do cool things for Pepsi. It's called a manifesto but thankfully there's no voice over telling me to celebrate youth.
Client: PepsiCo EER
Senior Marketing Director EER PepsiCo Bev – Natalia Filippociants
Marketing Manager EER PepsiCo Bev – Anatoly Gordeev
Senior Brand Manager EER PepsiCo Bev – Sevinc Belli
Senior Brand Manager of Digital Communications – Maxim Zhiltsov
General TV Producer – Irina Drozdovskaya
Agency: BBDO Moscow
Creative Director – Gatis Murnieks
Art Director – Andrey Timokhin
Copywriter – Alexandra Schegortsova
Group Account Director – Anna Sokolova
Account Supervisor – Maria Ustkachkinseva
Account Manager – Olga Lopacheva
Head of TV Production – Boris Anisonyan
Producer – Irina Kanevskaya / Valery Gorokhov
Music Producer – Dmitriy Rubezhov
Digital Agency – Deloitte Digital
Production Company: STEREOTACTIC
Directors – Papaya Dog
Producer – Anna Tafrova