Co-op Funeralcare - ‘1 Brilliant Life’
Co-op Funeralcare has launched a new integrated campaign, ‘1 Brilliant Life,’ that places the power back into the hands of
You take 2 months off to find yourself in Goa, without telling the agency. You return with drug frazzled head, and confront the creative director who you manage to persuade to double your salary and give you a 3-day week. You produce 1 campaign a year, usually consisting of 3 TV commercials. You insist on the best director who will gloss over the fact that your campaign is devoid of any ideas whatsoever. You will win many awards with this campaign, doubling your salary once again. You are great friends with your creative director, not because of your talent but because you supply him with cheap drugs. You are about to go on another holiday to clear your head because it's been a really tough year.
Note: there is also a Pigeon Holed in Spanish