Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Samsung, via BBH Singapore, has launched a new global campaign showing how Galaxy S25 Ultra with Google Gemini solves everyday
The little cheeses go to the gym, ride the subway, have a rave, etc. Very cute. Short form: Longer form:
Fred & Farid continue selling Porsche's with huge visual billboards in China.
The 911 is the unique car with the engine placed in the back. "This campaign is a metaphor of Porsche's unique rear engine design." Also, these billboards are really huge.
CREDITS
Title: REAR HORSEPOWER
Brand: PORSCHE (CHINA) MOTORS LTD
Agency: FRED & FARID SHANGHAI
Executive Creative Directors: FRED & FARID
Creative Director: Feng Huang
Associate Creative Director: Laurent Leccia
Brand Supervisor : CARSTEN BALMES, ESTELLA YANG
Account Director: Gregoire Chalopin, Vivian Wang
Art Director: Laurent Leccia
Copywriter: Laurent Leccia
Agency Producer: Joanne Zhou, Terry Jin
Illustrator: Marc Burckhardt, Asaphz
Retouching: Happy Finish
