Rio Carioca - AI Film / Fail (2023) :30 (Brazil)

Rio Carioca - AI Film / Fail (2023) :30 (Brazil)

For an experiment, Rio Carioca's ad agency asked AI to create things for them. First, draw the bottle. Then write the website. Then, write a TV script... It was all going well until they asked it to taste the beer.

Rio Carioca - AI Film / Fail (2023) :30 (Brazil)
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Client: Rio Carioca Beer
Creative Director: Gustavo Bastos
Copywriter: Gustavo Bastos
Art Director: Diego Crisostomo
Production Company: 11:21 and Cinerama

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