National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Thanks to the Road Accident Fund, a woman's life wasn't cut short when her parents were killed in a car accident, leaving her an orphan. Thanks to this assistance organization, she was able to keep going turning the tragedy into something positive. She is now a doctor. Quiet in its story telling, which makes it all the more poignant. Very nice spot.
Client: The Road Accident Fund
Advertising agency: Net#work BBDO
Agency producer: Caroline Switala & Megan Sturgess
Deputy Exec creative director: Bruce Anderson
Art Director: Clayton Swartz
Copywriter: Jessica Marques
Production co: Egg Films
City & country: Cape Town , South Africa
Director: Bruno Bossi
Director of photography: Paul Gilpin
Producer: Kirsten Clarence
Executive producer: Colin Howard
Production designer: Tom Olive
Post production co: BlackGinger
Editing company & city: Upstairs Post Cape Town
Editor: Kobus Loots
Music: Say Thank You