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Sam's Club - Kevin Hart is a VIP - (2022) :30 (USA)

Sam's Club - Kevin Hart is a VIP - (2022) :30 (USA)

The comedian Kevin Hart seems convinced that this great Sam's Club app is for him, as a VIP, so that he doesn't have to wait in line. The "rug pull" here is that it's obviously for everyone. Kevin just doesn't know that. This is the grocery chain's first super bowl ad. 

Sam's Club - Kevin Hart is a VIP - (2022) :30 (USA)
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Client: Sam's Club


Ad agency: VMLY&R

Creative : Laugh Out Loud Network

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