Skechers airs a national advertisement featuring NFL Hall of Fame player Howie Long. The ad highlights Skechers' wide-fit shoes. Long, who is portrayed sitting uncomfortably between two other passengers on an airplane, complains about how he feels when wearing regular shoes. He then reveals that he wears Skechers' wide-fit shoes, which make him feel comfortable. In the advertisement, Long compares the experience of wearing Skechers' shoes to sitting in first-class on a flight.
This aired in quarter one.
Client: Skechers