The Taj Tea Trail is a tea-tasting event organised by Brooke Bond Taj Mahal tea. Here people get to sample the finest collection of teas and discover fascinating trivia about the drink. These posters, via O&M Mumbai, were created as masterpieces using actual Taj Mahal tea granules. Displayed on easels like work of art, these posters helped glorify this golden drink.
I don't even drink tea anymore, but these ads are mighty tempting if only to watch the swirls of golden tea escape in the hot water... Mmmm.
Creative: Avadhut Hembade, Photographer Abhijit Karandikar, Designer Piyush Pandey, Executive Creative Director Anup Chitnis, Creative Director Abhijit Karandikar, Art Director Satyajeet Kadam, Art Director Sameer Kochure, Copywriter