Tesco Lotus' idea is "always fresh" so BBDO Bangkok created these stickers to go on glass tanks in front of restaurants showing live fish, with the copy reading "as fresh from Tesco Lotus" in a sticker that looks like the Tesco price tag.
CD & AD: Suthisak Sucharittanonta, CD & CW: Subun Khow, CW: Kongpope Siriwattanagarn, CW: Supparat Thepparat
