I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Arrangementfinder are as usual ensuring they get noted in the news by latching on to current topics in their outdoor advertising. At the height of Charlie SHeen's manic episode dating "goddesses", Arrangementfinder scored Bree Olsen as a model for their Need a summer job? Get a sugar daddy! billboards. After the OOG was banned twice in Chicago, Arrangementfinder simply bought ad-space near the UCLA campus hoping to lure college girls.
This time Arrangementfinder has jumped on the current political discussion, which means the press sat up and took notice again. Yeay earned media! The sign reads, "Undocumented Immigrant? Before You Get Deported, Get a Sugar Daddy,” and it is just off highway I-35 near Frontage Road in Austin, Texas. KeyeTV reports:
Jacob Webster, the online's site CMO says he decided to run the ad “in response to Donald Trump's promise to deport all 11 million of the nation’s undocumented immigrants.”
“ArrangementFinders.com skews heavily towards Hispanic women, with that demo making up over 31% of all the females on our site nationally and over 53% in Austin,” said Webster.
