who killed the idea?

who killed the idea?

Herman Vaske's film for BMW is now running at whokilledtheidea.bmw.com.

Note: If you live in North America you shouldn't view the film, apparently. (in fact, you can't so don't bother trying)
Try and spot all the Paul Arden-style visuals and Dave Trott jokes. ;)
For people outside of North America, watch part one below:
A private investigator in Los Angeles is hired by a mysterious woman to find out "who killed the idea."

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