Whose choir are you preaching to?

Those headlines are coming to an ad blog near you. But not this one, of course. Rest assured, dear reader, that the people who are for Adland, are not that bat shit insane. We leave the increasing insanity of the rabid social justice warrior to the other blogs you know. They often judge ads through an extremely myopic lens so warped it’s a wonder they don’t need physical therapy from all the straining. The ones who judge ads based on everything but the idea behind the idea, which is what we should be judging the ad on. Give credit for credit’s due. At least certain ones like Jezebel live up to their names.
Adweek on the other hand, is a different story. Lately it has jumped on the same clickbait grabbing, frothy mouthed opinion piece masquerading as #Truth. And my question is, why is a once decent trade mag wallowing in the pigpen? Why has the focal point turned from "Will this ad persuade me?" or even better "Will this ad persuade the intended target market who probably isn't me?" to "How offended should we be?"

Before I answer, let me share a story: Last week I presented some work to our GCD’s. I believed in the work. They on the other hand, did not. Beyond not believing in the work, they made a joke wondering if the creative teams who made it were on LSD or drunk when they came up with it. Never mind the GCD’s asked to see “different,” work. Never mind the work was 100% on strategy. Never mind the fact it was the eighth weekend in a row the teams had worked. Beyond the complete lack of respect in their response, their feedback was useless. It was subjective, and harshly so. Not only were the teams insulted, they walked away with no more idea how to get work approved than before they presented.
This is how ad blogs are behaving. And that’s troubling.