Bottega Veneta uses poetry to create interactive experience in Shanghai
Bottega Veneta presented an interactive poetic installation in Shanghai that showcased 22.000 copies of the anthology In Such a
Oh Innocean, you've barely recovered from the suicide Hyundai ad debacle and now I see you're sending this to Cannes. (see also this idea was already done in 1997, and "officially older than dirt".)
Where it'll surely win something, if nobody remembers that we've seen it before. With enough rosé in the judges, anything is possible. But this is what I find funny, this visual with the flat-faced people you use to sell a car that hugs corners... Has also been used by Sanyo razors to show that their razors ignores corners. Back in 2007.