A fake show (though it might as well be a real show) gets interrupted by a tank for the game World Of Tanks. "In a world of tanks, tanks rule." A bit clunky. But what I like about this spot that will air with another World of Tanks spot back-to-back, between the first and second quarter, is its sense of anarchy. It does not take itself seriously. And gleefully mocks our television viewing habits. What's not to love?
Agency: Mekanism
Client: World of Tanks
Founder & Executive Creative Director: Tommy Means
EVP, Director of Creative: Tom Lyons
Associate Creative Director: Joe Beutel
Senior Art Director, Philip Cheaney
EVP, Managing Director: Michael Zlatoper
Brand Director: Heath Tavrides
Head of Planning, West: Jeremy Daly
Communications Strategy Director: John-James Richardson
Head of Production: Kati Haberstock
Producer: Megan Ubovich
Junior Producer: Kara Bello
Production Company: Hungry Man
Director: Dave Laden
EP: Caleb Dewart
Line Producer: Ahnee Boyce
Production Company: Moonlighting
EP: Shayne Brookstein
Producer: Bernice Purdham
Editorial: No6
Editor: Lucas Spaulding
Asst Editor: Brian Meagher
Producer: Yole Barrera
EP: Carr Schilling
Finish/Color/Graphics: The Mill
Head of 2D: Randy McEntee
2D Artists: Jonny Freeman, Alison Bloom
Color: Greg Reese
Color Producer: Diane Valera
VFX Supervisor/Creative Director: Jay Bandlish
EP: Krystina Wilson
Senior Producer: Larissa Berringer
Production Coordinator: Katie Sink
Music:
APM Music
Travis + Maude
EP: Kala Sherman
Creative Director: David Wittman
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