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Guess which demographic shops most ethically? No seriously, it's not what you're thinking.

Because if you thought either the millennial bracket, or the much older - you were in fact (surprisingly) wrong.

Research published in the UK shows that ethical shoppers are more likely to be middle-aged, a new study has found.

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Lyst introduces "the canine collection" gets smacked by RSPCA & badlanded

Update Lyst has sent out a press release, which we quote it in full at the end of this article, with no other edits to our original article which was written this morning.

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Melissa Lubin Joins Deluxe’s Beast New York as Executive Producer

Deluxe creative editorial company Beast announces that Melissa Lubin has joined the company as Executive Producer of its New York office.

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“Glory to Allah" ads will run on UK red double decker buses.

The “Islamic Relief" charity, which has branches in Europe, UK and USA, has launched an ad campaign on the London double decker buses to solicit donations for their Ramadan aid to Syria.

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MediaMonks Stockholm appoints Thomas Söderlund as new Technical Director

Creative digital production company MediaMonks has strengthened its services with the appointment of Thomas Söderlund as the new Technical Director at its Stockholm office.

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180 LA's Snapchat geo-poaching vs the #FilterInfiltrator

Copywriter Juan Davila Morris is probably not all that impressed with 180's recent poaching tactic which uses Snapchat's geofilters to tap those who work at co

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The Foundation For Hellenic Studies push for return of Greek statues from UK with cheeky ad

The Foundation For Hellenic Studies, which is an Australian organisation - Australia is home of the largest Greek population outside of Greece itself - have been lobbying for the return of the Elgin Marbles to Greece from British Museum in London.

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KFC launches edible nail polish in recipes "Original" & "Hot & Spicy"

Ew! Edible nail-polish?

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Sid Lee does unoriginal "Trump against humanity" -PATHETIC!

As Donald Trump has been racing up the polls, ad agencies all over the US & Canada have been doing their best to make creative anti-Trump stuff. Alas, instead of coming in ahead of schedule and under budget, sometimes they can't even be creative.

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Sweden's top talents redefine the "creative brief"

Having allowed Dave Trott's lectures to go to our head 'rewrite the brief' used to be our mantra, as far too often the brief that lands on your desk is too long, poorly targeted, and often just plain confused not knowing if the goal is to expand the market or expand the market share.

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