Goons and Loons asks three questions and I do my best balancing on the line between dead serious and yanking your chain when replying. My cats new name is Lord Launch Lunch, though. That's dead serious. Oh yeah.

1. If the career you’re in now didn’t exist what would you be doing?
Inventing said career.

Adbuzz gave us props in The World’s Very First Advertising Blog and we tip our hat to them for it. Tip Tip!

Adland. Where ad critics, lovers, grunts and ranters go to keep up with all types of happenings in the commercial industry. Over 90,000 members and 45,000 archived commercials strong- only one person to thank.
From a very simple, spontaneous birth in 1996, founder Åsk Wäppling (@dabitch) has spearheaded Adland’s exponential growth over a decade and a half. Working as an Art Director in Malmo, Sweden, she has been able to amass (among many other things) the world’s largest Super Bowl commercial collection in the world.

I had the most fantastic failed morning. I didn't hit the snooze button, everything was going swimmingly time-wise, I even had time to enjoy that lovely second cup of coffee before heading out the door. But...the moment I stepped outside bad juju came at me. From missing the bus by a hair and falling spectacularly when doing so, to the major fail of reaching the train exactly on time only to discover that the wallet I brought didn't have a dime nor credit cards in it, and my brand new sunglasses breaking as soon as I removed them... You would've thought it was a Monday. The upside was that my favorite client took me to thai lunch and as we chit-chatted and checked twitter I discovered that @kullin twittered to me "Congrats to @dabitch. @BrandRepublic ranks @adland as number 6 on top 200 bloggers" and I'm all like woah, really? Cool! This day will be good anyway! Of course as soon as I thought that I totally broke a database, but that's another story.

The Brandrepublic web's most influential bloggers from 1 to 50 are here and the landing page for all twohundred blogs is here.

Working with Brandwatch, Brand Republic ranked the blogs by influence using an algorithm that weighted factors including traffic, Mozrank (determined in part by the number of inbound links) Twitter data, and social presence on, for example, Twitter, Facebook and LinkedIn.

Resumé wrote about the Jennifer Aniston viral for smartwater taking note that we hated it. Perhaps that's an understatement, I called it "possibly the worst viral ever made". Not only that, it's hella similar to the Fedex Ten Things Superbowl ad.

2011-03-01Metro Sweden picked up on our ban from Google. Here's a machine translation of the article.

The Swedish advertising blog Adland.tv has been banned by Google Adsense, Dagens Media. This is because Google believes that her post is too daring.
- Well, apparently Google believes we serve our readers porn. I can not help but laugh, says Åsk Wäppling, the founder behind the site, to Dagens Media.
She has posted a picture of lingerie from Sloggis advertising campaign. This has been on the blog for about seven years and she has complained that the advertising is sexist, but Google thought the picture was too daring.

What a deliciously clickable headline that is. Dagens Media notes that Adland has been banned by Google, for having nudity on the site. Specifically for a Sloggi ad from 2004 campaign as Googles mail states here. We find this to be hilarious right now, especially after we posted about big brands like Interflora still advertising on Kissie's homophobic hate-speech Nazi promoting blog because she apologized. Sorta. Moral of the story: hate speech okay, writing about sexist ads and depicting them, not okay.

Seems we were the first ones to notice that groupon pulled their super bowl ads. And a hat tip right back at you, Adage. Cheers for that.

Design Weak, created by Plan B Studio have an interview with yours truly here in their ongoing great women series. I'm just on the heels of Carolyn Davidson, and have decided to let this go to my head cuz there's no beer nor chocolate in the house so this is the only high I'll get today. ;)

So, if you ever wanted to know more about who hosts this place, click on over, as I talk a lot and there's a bit of TMI in one of the answers.

We're chuffed to find that the writer Valarie Potter at Computer world: Top 10 Super Bowl tech ads, actually waded through four decades worth of super bowl ads that we have in our super bowl archive to list some of the best, and cheesiest, tech ads. Compuserve "Not Busy" is a really good example of nostalgia-tech that our kids will never understand. Well done, and thanks for using adland.

Edit - looks like the same article appears in PCWorld as well. Cool.

This Week in Tech in who needs this crap October 5, were discussing a few things and Windows 7. It was when they reached that "house party" talk that they tipped to the windows 7 (censored version), and all found it really really amusing. It made me smile too because they say "adland.tv" so that their listeners know where to find it. Doesn't adland teevee sound great? Thanks guys, that was awesome.

Translated text from Dagens Industri:

Advertising blog Adland, with founder Åsk Wäppling, wants to be the fly on the wall for all the people who can't go to the advertising festival in Cannes this year. The project is a co-operation with the videosite Bambuser.
Adland's users that are in Cannes will be filming with their cellphones. The films can then be seen live on Adland's website at that moment.

SvD (Svenska Dagbladet) had me interviewed as part of a series where they ask web developers and site creators a handful of questions including "what's the most interesting thing on the net right now?". the interview is here on Utvecklingsbloggen "Åsk Wäppling Adland.tv". Here I prove that nobody looks good in wide angle lenses and that Swedish indeed sounds like bork bork bork.

A 15:45 I spoke to Axel Andén at Medievärlden who needed to tease me a little: Who wants to see 37 years of old super bowl commercials Åsk Wäppling?

Yeah, who would want that? You sickos! And me! That's who, so I retort: Advertising nerds, this is popular culture, lots of expressions stem from super bowl ads.

Quick translation inside.

Ok, I'll be the first to admit that the small attempt at pun above does not work in US English, unless you say "American football" and then it's just not a snappy headline anymore. Oh woe headline writers. Cheers very much to Gothenburg ad agency Miami who fame-spotted us in todays Dagens Industri (Sweden's version of the Financial Times), where there's a blurb about our 37 years of Super Bowl commercials collection.

The blurb reminds readers of DI that you can already view some of this years ads in the 2009 XLIII collection here.
link to original scan

You know that strange phenomena some call synchronicity? I've had the number 13 pop up in nearly everything I've done today - from the amount of steps I've used in the stairs, to the amount of bread slices available, to strange wrong numbers calling, to email subjects and so on. Files submitted have had 13 in them. Someone even SMS:ed me "in a meeting, I'll ring back in 13 min."

Thirteen, thirteen thirteen - everywhere thirteen. What the heck?

You might have spotted the Ad Age power 150 and looked to find that SEO blogs count higher than personal blogs (of course!), but since it takes so many different number crunching things into account, it's surprisingly democratic - and it adds "Todd Points" to the score. The many different sources also causes the list to move around a lot more than any others, since for example Technorati - despite many years on the web - can suddenly go all wonky. I've seen Adland be on #17 and #70 on the same day as Technorati has acted funky for some reason. Media Culpa also notes that the power150 only counts his atom feed and not his many feedburner subscribers. Not to mention that Alexa is still shunned by most mac-people (even though the alexa toolbar is now available for Firefox) giving the SEO (and thus PC users) blogs a leg up with that score over the blogs more often frequented by mac-driving creative types.

Spinning around made a list of the top UK blogs found on the Power150 where Russel Davies is the leader of the pack.
But there's a European ranking out there as well, it was Kullin's Media Culpa that brought this to my attention in his July 18 post - Nick Burcher counted all the european flags on the list to make a European version and even made little graphs, and then he did one based on Alexa traffic where Adland is number 2 again.

Moi, Åsk Wäppling a.k.a Dabitch, was just speaking about advertising (what else?) on RixFM radio with Roger, Titti and Gert of Rix MorronZoo. Not the first time we've been on the radio mind you, we chatted for an hour on the advertising show a few years ago - but it is the first time in Swedish. Not sure I made as much sense as I wanted too, considering the early hour for me. Should've taken that coffee intravenously. I really wanted to play RACV Car Loans - Disclaimer Guy as en example of good radio advertising, but y'all can listen to that here.

Ett glatt hej till alla svenskar som kanske hittat hit efter att ha hört mig i morse. Välkomna till reklamfanatikerns sajt. :)

Resumé Thursday August 28: "Red Cross backs up adbogger"
"It was a powerful reaction, and several employed by the Red Cross received threats. To add to that, names and phonenumbers were published on porn sites, which was unpleasant", says Marika Bystedt, chairwoman of the Red Cross Youth association. Google translated article to English can be found here.

Yesterday I was on page six in Metro, Sweden - which can also be found here on the web with the headline: "Mom must have dropped me on the head when I was a kid". Sorry mom.

How did you build up the site?.
By being stubborn. When I began (in 1996) I had to get my own server. I don't just write, I run the server, I digitize the commercial films, and I've built the database. I don't add stuff without the creators permission, but since the arrival of youtube and myspace commercials are being thrown around left and right.

Another trade-press bit on the recent Chinagate - now it's Axel Håkansson & Medievarlden.se in Sweden who had a long chat with me about the technical details and free speech implications of it all. No google translation of this yet.
Link to medievarlden.se