W+K helps Angry Birds 2 with their official launch trailer, and it just got real y'all. (Pun intended). While King Pig snoozes among his boxes of gold on a shaded area of the island, and other piggies are enjoy the beach and water, the birds are plotting in the distance. Storm the beach! Suddenly blue smokey streaks in the sky disrupt the tranquility of the pigs tropical island, and things around them start to explode.

W+K are keen on letting you know that "No pigs were harmed in the making of this film. Oink!", it's all been skillfully crafted in cgi after live-motion filming in studio. It looks both real and a lot of fun, so well done on that!

Ad agency: Weiden + Kennedy

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.