Automotive

 

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Subaru Outback "Dark Sky" (2016) 1:00 (Canada)

Subaru Outback "Dark Sky" (2016) 1:00 (Canada)

You have to drive quite a long time to see the stars in Canada. Subaru wants to change that. Developed in partnership with the Royal Astronomical Society of Canada, #SubaruDarkSky is encouraging people to get out there and see the night sky.

 

Honda "Another milestone" (2016) :30 (USA)

Honda "Another milestone" (2016) :30 (USA)

Honda has a new Civic Couple out. And apparently it's breaking all rules and looks different enough that people are stopping to photograph it. I'm amazed they still make two door sedans, to be honest.

 

VW Side Assist shows you everything.

One of the biggest causes of accidents in Germany is when people change lanes without really looking. Volkwagen Commercial Vehicles invented "Side Assist.“ showing the dangers in the driver’s blind spot via signals in the wing mirrors. This way, with just one look,you can spot any danger behind or alongside the car.

Commercials: 
 

Hyundai "Glasses" (2016) :30 (USA)

Hyundai "Glasses" (2016) :30 (USA)

Glasses, how much is a chinchilla? New does definitely does not equal better here. Ha.

This silly little ad runs as a pre-roll online.

 

Hyundai "Hoverboard" (2016) :30 (USA)

Hyundai "Hoverboard" (2016) :30 (USA)

Just 'cause it's new doesn't mean it's better. Which reminds me, I saw more than a few hipsters at my last shop rolling around on these. And by "rolling around," I mean "balancing badly and falling."

 

Hyundai Elantra "Skip" (2016) :15 (USA)

Hyundai Elantra "Skip" (2016) :15 (USA)

Oh so the guy is driving but also trying to skip the ad. Luckily he stops in time to avoid hitting people. Love the premise of trying to skip a pre-roll but not the premise of almost hitting people.

 

Hyundai "Not just new: better" (2016) :30 (USA)

Hyundai "Not just new: better" (2016) :30 (USA)

New vintage records. LOL! Hyundai's not just new, but better

We should be turning our filter from “new” to “better.”. This ad runs as a pre-roll online.

 

NTB - Turner "Eagle!" (2016) :30 (USA)

NTB - Turner "Eagle!" (2016) :30 (USA)

You'll see "Turner", the anthropomorphic spokeswheel in many campaigns for NTB as he's TBC Corporation’s new mascot.

 

Toyota LandCruiser Emergency Network - (2016) 2:50 (Australia)

Toyota LandCruiser Emergency Network - (2016) 2:50 (Australia)

I will preface this. People who drive Toyota Landcruisers are a special kind of helpful adventurers. There's literally "Landcruiser gangs" that drives out to remote places to drag Jeep's out of situations too difficult for them to handle. Not even kidding.

 

Mercedes-Benz - Electric cars and ecocheques (2016) case study (Belgium)

Mercedes-Benz - Electric cars and ecocheques (2016) case study (Belgium)

Mercedes-Benz enlisted the help of BBDO Belgium to launch their new all electric B-Class, and got a very different idea created for them.

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