Fashion

 

.wear - apparel, fashion & bling (ads)

 

Harvey Nichols Sale - Behave - Jacket / Purse / Dress - (2011) UAE

Now, there's a sale on at Harvey Nichols again, and if you don't behave you may find that you're the joint owner of a jacket with two other fashion-victims. PS - that torn look? Not in.

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Awesomerags fashion store uses "sex sells" mantra, makes predictable positions ad

Le yawn. Feels like we've seen this exact layout before, but I guess I should alert you to the "edgy" ad from Awesomerags which depicts their fashion models in various sexual postions. Fully clothed of course. Like previous ads before it, the layout homages an old kama sutra poster.

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Fluid Salon - Look good no matter how often he beats you up. What?

The running line in this campaign from Fluid Salon is "Look good no matter what you do" and as Copyranter pointed out "...she's about to get a shiny diamond necklace to match her shiner, so all's well that ends well? Edgy."

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Levi's street murals in Berlin celebrate modern day pioneers for "Go Forth" campaign

Berliner Pioneers Immortalized locally by artist Vhils to celebrate "Go Forth".

To honour the campaign, Levi’s and W+K Amsterdam collaborated with the Portuguese street artist Alexandre Farto, aka Vhils, to create a series of street murals that captures the faces of some of Berlin’s modern day pioneers in a dramatic and poetic way. These pioneers serve as an inspiration for the city and embody the 'Go Forth’'spirit. Vhils sculpted the portraits of pioneers Fadi Saad, Various & Gould, Joe Hatchiban and Sven Marquardt into major building facades dotted throughout Berlin.

This "Making of" documentary capturing Vhils’ at work complements the murals themselves.

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Diesels fake party invites: Crocodile "tears of joy"

Diesel has launched in India, and for their launch-party they invited celebs with a little bottle of crocodile tears.

"Inspired from the dubious factoid that India has the largest number of Diesel fakes in the world, Diesel’s launch party in India was called the "Fake Party". Celebrities including movie stars, fashionistas, and other A-listers had to be invited to this party.

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American Apparel switched to pencil illustrations - Boris Lopez erotica style

American Apparel must have recently discovered that nobody was talking about their garage-porn styled photos anymore, so they switched to pencil sketches instead. With pencil sketches they can go even further with their tantalizing tease-images and have the model remove her panties while putting on her best come-hither look. And they're not just any old pencil sketches, these look like the work of Boris Vallejo the master painter of the fantasy and erotica genres whose art hung in every adolescent males room back in the 70s. A match made in heaven, really, the only better one I can think of is the Lynx / Axe posters that used Boris Vallejo's art.

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Bonobos Campaign

Here's your chance to tell them "Hey, my eyes are up here"

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Fashion Intervention - Beachin' - Ontario, Canada

Beachin'; A clothing store that used to mainly cater to male and female skaters. Lately they have regrouped and they've been targeting older females as well (who isn't?). Well, it's back to school time and mom has been busy buying only for herself and forgetting about the kids. Dad calls for a "Fashion Intervention"

Writer: Andy Keating
Producer: Andy Keating

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Forever 21 billboard - augmented reality - Times Square

Forever 21 billboard - augmented reality - Times Square

Augmented reality billboard in Times Square has an attack by the 50-foot top model. Well, sort of, she'll take your polaroid picture and throw people off screen which is kinda cute.

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K-Swiss - ‘You gotta know your classics’ Campaign

Forty-four years after its launch, K- Swiss is finally telling The Classic’s story.

The timing of The Classic storytelling campaign comes on the eve of K-Swiss’s launch of a whole new era of Classics. Before introducing a whole new generation of Classics, K-Swiss thought it was time to set the record straight about its quietly iconic shoe. And it’s only fitting that the company a few secrets in the process. Like what the ‘K’ in its name actually stands for, or why its original owners only produced a single shoe twenty years long. The campaign tackles these answers and more in a story that stretches across 8 short chapters under the campaign motto: ‘You gotta know your classics.’

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