Fashion

 

.wear - apparel, fashion & bling (ads)

 

ADLINE MOHAN / RAMADAN

Feel Ramadan in Reality at Al Wahda Mall, Abu Dhabi, UAE.

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Harvey Nichols Voodoo dolls from Y&R Dubai

Y&R Dubai to promoted the Autumn/Winter 2009 collection at Harvey Nichols.... with life-sized voodoo dolls dressed in the edgy show-stoppers from the season.

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Victoria's Secret - One Gift, A Thousand Fantasies (2009) :90 (USA)

Victoria's Secret - One Gift, A Thousand Fantasies (2009) :90 (USA)
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Magielle - Too Sexy - print, Romania

In order to sell Magielle, we had this idea, This lingerie’s is so hot, it's more taboo than nudity. So we placed the pixels on the lingerie instead of the model.

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METHOD People Against Dirty - Shiny Suds - (2009) :70 (USA)

METHOD People Against Dirty - Shiny Suds - (2009) :70 (USA)

Shiny Suds are a not so subtle nod at the famous Scrubbing Bubbles (which I loved as a kid but never managed to convince my mother to buy as she used other cleaning products), used as perverted peeping spokesbubbles for Peo

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V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)
V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)
V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)
V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)
V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)
 

V Glam Fine Jewellery: Express Your Individuality ( Print/Poster, India)

Brief: Position V Glam Fine Jewellery as a way for women to express their individuality since each design set is only available in limited numbers.

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Gun-toting MILF pinup
rollerskate waitress pinup
tom boy pinup
 

Midwest Trader - MILF, Waitress, Tomboy - print Australia

The gun toting MILF, the rollerskating waitress and the blowtorch wielding tomboy pinup are all nodding their retro curls to past eras while showing off the clothes you can find from said era at the Midwest Trader shop in Adelaide, South Australia which specializes in U.S. vintage apparel.

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Varun D Jani Fine Jewellery: Seeing Is Believing (Print/Poster, India)

Most newspapers in India have a low screen. Therefore they cannot reproduce the intricate designs of Varuna D Jani’s line of jewellery. The top line research threw an insight that when customers walked into Varuna D Jani’s store and saw the exquisite designs, they more often than not bought the product. The brief was therefore to encourage more walk ins through a series of posters.

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Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
Dita Von Teese Wonderbra
 

Dita von Teese launches new Wonderbra line, Sparkle Teese.

It's that time of year again, just like last year it's time for another Dita von Teese lingerie collection.
Since she launched her first collection, both Wonderbra and Ms von Teese have decided to give it another go, and here is her new collection inspired by the 1950s style lingerie Dita loves. Or as she herself explains:
"Wonderbra photo call. My inspiration John Willie meets 50's Dior. Twitpics later today."

The new line is called Sparkle Teese, and is all sensual retro-glamour as it features sequin-studded tulle, retro flounces and detachable ruby-red pom-poms to place wherever you want. Yes, pom poms.

Without further ado, here's the picture I know you guys are after anyway.

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MIA Thermal imaging HOT lingerie
MIA Thermal imaging HOT lingerie
MIA Thermal imaging HOT lingerie
 

MIA Lingerie - MIA Thermal imaging HOT lingerie - print, Australia

Hypothetical conversation between the creatives one morning.

Creative 1: What's this MIA stuff? This brief sucks. Why can't we get a beer account?
Creative 2: Yeah but check out the photos, this lingerie is pretty hot. It's even Called Mia HOT.
Creative 1: Oh yeah, hoo momma, that's hot.
Creative 1: Yeah, and this, oh this is hot.
Creative 2: I'd like to show her a trick or two.
Creative 1: Hot.
Creative 2: Piping hot.
Creative 1: Red hot.
Creative 2: Lava hot.
Creative 1: Thermal imaging hot.
Creative 2: Brilliant!
Accountman: Have you guys come up with anything yet? We don't pay you to look at half naked women all day!
Creatives: Oh yeah, we've nailed it. If you need us, we'll be at the pub.

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