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Amazing adhoax, Global and Transport for London (TfL) denies that Gymbox bus-top ad exists.

Amazing adhoax, Global and Transport for London (TfL) denies that Gymbox bus-top ad exists.

Yesterday, when we reported that Aerial classes at Gymbox are being promoted through bus-top ads, we focused on sharing all the other bus-top ads that came before it.
Now, The Media leader has gotten word from the TfL that this ad doesn't even exist. Except in the world of digital mock-ups on Alamy stock photo.
But wait, there's more!

Public relations agency Cut the Bull, which circulated a press release of the Gymbox campaign, has been contacted for comment. Before publication of the original story, which has been deleted, they confirmed when asked that ā€œall the creative and [media] buying was done in houseā€.

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