Arby's - Reveal (boobies) - print for Sports Illustrated Swimsuit issue

Arby's special ad for the Swimsuit Issue of Sports illustrated teases with "We're about to reveal something you'll really drool over". Boobies! No. Is this a the way to a man's heart goes through his stomach -thing? At least it wasn't a knob gag.

Creative team: Abi & Aaron

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