In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Chemistry, Dublin's Anne Fleming and Nicole Sykes have created two fun spots for Recruit Ireland with the help of Steve Angel, Nick Fairhead and Julian Grey of Head Gear Animation and Lotus Films, Dublin.
In one spot, "Bleep" goes from working in answering machines to being the censor, bleeping out swears on TV. The other spot features "Creak", who went from working in an old lady's house to being the creak in horror movies.
Superadgrunts see the spots below:
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