In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
a new TV spot from Pittsburgh-based agency
Chief Creative Officer: Dave Vissat
Executive Creative Director: Rob Schapiro
Art Director: Steve Farrar
Copywriter: Mike Latshaw
Producers: Karen Smith/Matt Haritan
Account Executive(s): Jake Bendel
Production Company: Royale
Director: Royale
Director of Photography: Andrew Turman
Executive Producer: Jennifer Lucero
Line Producer: Theresa Marth
Editing House:
Editor: Royale
Producer: Sean Sullivan
Music House: MassiveMusic
Composer: Ryan Rehm
Head of Production: Jessica Entner
Creative Director: Chris Campanaro
Audio Mix: Market Street Sound
Mixer: Dan Ferraro