How excited are you about the Super Bowl? Not as excited as the entire city of Miami is, as Super Bowl LIV is hosted in Miami at Hard Rock Stadium, Miami Gardens, FL. What better time to do something a little extra, and different, locally? Ad agency David, Miami took the opportunity to re-brand Burger King a little. Four restaurants in Miami changed their signs fro "Flame grilling since 1954" to "Flame grilling since 19LIV."
Because LIV is 54. Get it? Nudge nudge! Wink! Say no more!
Advertising Agency: David, Miami, USA
Global CCO & Partner: Pancho Cassis
Global COO: Sylvia Panico
Group Creative Directors: Jean Zamprogno; Fernando Pellizaro
