In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Cult shaker, the brand that likes to use nudes in ads to grab eyeballs, and then doubled them for extra attention has now found a new way to get into the headlines. Still on their 'tone of voice' though, they've held a competition where the prize was: free boob job!
Yes, the competition was called Boobs for Shaker where competitors could upload a snapshot of their ta-tas and have them rated. The ugliest boobs win. The ladies who did not win the breast-enlargement could win a free Cult Shaker drink provided they lifted their top up and showed the DJ their tits at participating bars. Better than beads, I guess.
The Danish variant of ASA/Consumer ombudsman did not see the funny in it, and Markedsføring reports that they've now changed the competition so that the winner of the breast enlargement will win cash-equivalent instead.
I'm still not sure if the nude man holding the Cult Shaker in front of his crotch is meant to say that it tastes like piss or not.
