HOKA's "Far Out" shows their Mafate X shoe running in remote South Africa
Apparel brand HOKA's new campaign “Far Out,” features the new trail running shoe Mafate X in the untamed
Hamm & Brie are stuck in a fridge because they're dinner in Superbowl LVII. Along come Pete Davidson, because he really is everywhere, to eat them. Yeah, that's weird, but not Super Bowl weird IMHO. While Hellman's continues on their strategy to make people think differently about leftovers, aka food waste, which can be transformed by mayo into MMmmm-Mmmm yum from previous years - the strategy of advertising during the super bowl is a sound one. It is one of the biggest "leftover food events" of the year, after all.
Executive Creative Director: Susan Golkin
Principal talent: Jon Hamm, Brie Larson, Pete Davidson.