In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Naomi Campbell stars in this kooky spot for H&M's new fall collection that is one big karaoke video shot in Tokyo. It also stars Hikari Mori, Edwina Preston, Adwoah Aboah and other models lipsyncing to "Wham Rap," by Wham! Yes that Wham, as in George Michael. It also stars the 1980's which we'll never, ever be able to break away from. The film was shot in Japan, too.
Agency: Adam& Eve/DDB
Production: Caviar
Director: Karim Huu Do
Track: "Wham Rap! (Enjoy what you do)" by Wham!