Gong cha bubble tea uses AI for vertical video ad
In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
Pushing parents buttons like pro's Mccann Digital Israel created a facebook hook that was sure to lure even the most hardened anti-FB parent. Upload a video of your kid, and have a personalized soundtrack staring Zoheir Bahalool (israel most famous sport commentator) added to the clip. Even the clumsiest fall-down now seems like a heroic sports move.
Advertising Agency: Mccann Digital, israel
VP Creative: Nir Refuah
Creative Director: Ami Alush
Copywriter: Tal Schweiger
Art Director: Nir Hesztadt