Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
All you horn-rimmed glasses, turtle-neck wearing, T-square wielding, mac-loving, spray-mount stinkin' arty folk rejoice. There's a new black in town, which is blacker than black. The washingtonpost reports that "Black is getting blacker."
Researchers in New York reported this month that they have created a paper-thin material that absorbs 99.955 percent of the light that hits it, making it by far the darkest substance ever made -- about 30 times as dark as the government's current standard for blackest black. ... The newest black -- which when held next to something conventionally black, such as a tuxedo jacket, is noticeably blacker -- reflects just 0.045 percent of visible light. ... The material, made of hollow fibers, is a Roach Motel for photons -- light checks in, but it never checks out. By voraciously sucking up all surrounding illumination, it can give those who gaze on it a dizzying sensation of nothingness.