Gong cha bubble tea uses AI for vertical video ad
In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
To the tune of DJ Khaled's "All I Do Is Win", these small business owners start out on a high note but drop to a low one fast. But thanks to Quickbooks and Mailchimp, they can keep their confidence in their budding businesses. DJ Khaled is basically just in the spot to sniff candles and make sure you know whose song they're singing.
“Our ad celebrates the entrepreneurial spirit and reveals the range of emotions that come with starting a small business. From excitement and confidence in their craft to anxiety and uncertainty about how to manage critical business operations, the ad blends this emotional journey with humor helped by DJ Khaled,” said Dan McCarthy, senior vice president, chief business officer at Intuit. “We're excited to have this incredible opportunity to inspire the millions of new entrepreneurs who will be watching the game and spotlight how QuickBooks and Mailchimp can help them succeed.”
Ad agency: TBWA/Chiat/Day LA