In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
It's all fun and games. Sure. Until an innocent piece of chocolatey covered puffed grain cereal gets eaten by a
cold-hearted kid.
Agency: JWT Australia
Client: Coco Puffs
CREDITS:
JWT:
Senior Art Director - Gerhard Myburgh
Senior Copy Writer - Paul Suters
Agency Producer - Rachel Devine
FSM:
Creative Directors - Andreas Wanda/Emile Rademeyer
Executive Producer - Dean Sutherland
Producer - Tina Braham
CG Supervisor - Chris Gardner
On Set Supervisor - Stuart Mallia
Lead Lighting - Adam Waddington
Fluid FX TD - Serge Kovalenko
Animation - Alex Goodwin
3D Artist - Amanda Lee
Lead Compositor - Howard Hill
Compositor - Melissa Mai
DOP - Alex Dufficy