In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
The advertising world lost a giant when Paul Arden passed away.
Lürzer's Archive tips their hat to the man who influenced so many. Kudos.
It's not how good you were
Created by Publicis Zurich
Florian Beck (Creative Director)
Jo-Wayne Peacock (Art Director)
Thomas Berger (Art Director)
Mario Nelson (Copywriter)
