In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Magic FM promised to get rid of mosquitoes by "using a special frequency in the radio signal". Everyone tuned in that summer to try it out.
Advertising Agency: Graffiti BBDO Bucharest, Romania
Creative Director: Mihai Gongu
Art Director: Ioana Avram
Copywriter: Ana-Maria Taralunga
Illustrators: Ecaterina Orbulescu, Ioana Avram
