McD - what you see you don't get.

Advertising watchdogs in the uk have banned McDonald's ad campaign for their new Steak Premiere burger after viewers complained that the sandwich shown in the commercial was thicker and better filled than the real thing.

McDonald's admitted to moving some of the toppings to the edge of the burger bun so that they could be better seen.
The Independent Television Commission said this gave a "misleading impression of the amount of toppings supplied with the product" and ordered the fast-food chain not to repeat the advert.