In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Leo Burnett, Italy, has come up with this incredibly simple idea announcing McDonald's delivery. Yes, that's someone navigating the golden arches on a Vespa. How.... *puts all fingers together, moves to mouth, makes loud chef's kiss noise* ...Italian!
Advertised brand: McDONALD’S ITALIA
Advert title: McDELIVERY - ON OUR WAY
Media: OUTDOOR, PRINT
Advertising Agency: LEO BURNETT MILAN, ITALY
Executive Creative Directors: SELMI BARISSEVER, LORENZO CRESPI
Creative Director: NICOLETTA ZANTERINO
Senior Art Director: ANDREA MUCCIOLI
Senior Copywriter: FEDERICA REBUZZINI
Head of Client Services: ACSINIA MESSINA
Account manager: PAOLA DI SCIASCIO, FRANCESCA BERTOCCO
