In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
This ad is absolutely hilarious. I am greatly enjoying how much it sums up the three ways we use our data plans: watching stupid videos, making everyone jealous of our fabulous lives on social media, and, well, porn. I mean c'mon what else would that be?
Client Meteor
Agency Rothco
Agency Producer Margaret Levingstone
Art Director Stephen Rogers
Copywriter Alan Kelly
Finished Art Gerry Cole
Business Director Aoife Moore
Account Director Katie Oslizlok
Account Manager Eimear Dennis
Strategy Emer Howard
Digital Team Claire O’Doherty, Daniel Coss, Daire Lennon
Social Amy Lyons
Production Company H2 Films
Director Chris Balmond
Producer Jack Armstrong, Adam Sherry
Animation Daniel Coss, Sarah Farrant
Post Production Windmill Lane
Sound Mutiny