Müller FRijj - āJust feel the Urjjā (2025)
Müller FRijjās latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
We've gotten a lot of comments around our Amanda Palmer article. Seeing how this is a website devoted to advertising, our POV is that Amanda Palmer is hurting her "brand."
Now, thanks to a tip from a musician friend, we were pointed to an excellent post by a producer, mixer and audio engineer, named Justin Colletti. And surprise surprise, he thinks the same thing we do.
Oh. And it is also important to note that mr. Colletti has worked with Amanda Palmer as a live sound engineer, so he is in a better position to speak.
Most people don't read beyond the headline and their minds are already made up. For those of you who enjoy reading, here two passages from Mr. Colletti's post.
Letās not make false equivalencies in this debate. Itās important to remember that weāre not talking about a friend of Ms. Palmerās jumping up on stage to play a guitar solo or sing backup on a song. Rather, weāre talking about working or aspiring musicians who are expected to send in an audition tape, learn the material in advance, arrive punctually for a high-pressure rehearsal, and then arrive punctually again for a high-profile performance in which they will be an essential part of the emotional and aesthetic impact of many of the songs.
This kind of work deserves compensation ā even if its just a token sum from an artist who cannot afford to pay a more traditional rate.
But at this point, itās worth remembering that Ms. Palmer can afford it. Remember her $1.2 Million, which was a full $1 Million above her budgeted goal? And do you remember all the Amazon downloads and ticket sales in the past two days alone? Sheās shot up near to the top of Amazonās charts, and thatās taking all of her Kickstarter pre-sales out of the equation.
The way Palmer is playing her cards here, itās hard for even a well-wisher like myself not to be convinced that she is falling deep into hypocrisy.