In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Here's a homemade Apple ad that's so good, Lee Clow came calling.
Late last week, Mr. Haley’s spot had been viewed 2,131 times on youtube.com. Among the viewers, Apple executives said, were marketing employees at Apple in Cupertino, Calif., who asked staff members on the Apple account at TBWA/Chiat/Day to get in touch with Mr. Haley about producing a professional version of the commercial (which, truth be told, had the same look and feel as many of Apple’s other ads).
“I was sitting on the bus and I got this e-mail on my phone,” Mr. Haley, a native of Warwick, England, said in an interview last week from the University of Leeds, where he is a “fresher,” or first-year student.
The message said, “‘We represent Apple and we’ve seen what you have produced and we’d like a chat with you,’” Mr. Haley recalledHere is the final produced version (airing now on TV), a polished professional version based on Nick Haley's original edit.NY Times: A Consumer’s Spot for Apple Grows Up0 seconds of 0 secondsVolume 90%Press shift question mark to access a list of keyboard shortcutsKeyboard ShortcutsShortcuts Open/Close/ or ?Play/PauseSPACEIncrease Volume↑Decrease Volume↓Seek Forward→Seek Backward←Captions On/OffcFullscreen/Exit FullscreenfMute/UnmutemDecrease Caption Size-Increase Caption Size+ or =Seek %0-9NY Times: A Consumer’s Spot for Apple Grows Up0 seconds of 0 secondsVolume 90%Press shift question mark to access a list of keyboard shortcutsKeyboard ShortcutsShortcuts Open/Close/ or ?Play/PauseSPACEIncrease Volume↑Decrease Volume↓Seek Forward→Seek Backward←Captions On/OffcFullscreen/Exit FullscreenfMute/UnmutemDecrease Caption Size-Increase Caption Size+ or =Seek %0-9
