In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Cuba Gooding Jr. pitches Pepsi One to a group of mafiosos, then accidentally sets off a bomb in their car.
Mobset, unimpressed by the explosion concludes. "This tastes great"
Song: "Bad Boys"
Principal talent: Cuba Gooding Jr
Original video below
