Müller FRijj - āJust feel the Urjjā (2025)
Müller FRijjās latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
Reuters reports that a Taiwanese man died and four others were poisoned after drinking Bullwild energy drink labelled "I am poisonous. Please do not drink."
Some of the victims thought the warning was a new advertising slogan. Police suspect someone laced the drinks with cyanide and now Paolyta Co., who manufactures the drink has ordered a recall for Taiwan, Hong Kong and Macau.