Health Promotion Board - “Don’t Toy with Your Life” - Anti-Vape Campaign (2025)
“Don’t Toy with Your Life” is Singapore Health Promotion Board’s newest Vape-Free Campaign for 2025. It aims to
Russel Davies (we like him) is Head of Planning at W+K London since 2001. The same year he returned from the States where he worked at W+K Portland for nearly 6 years.
W+K London (Russel’s current alma mater) has won in the last 12 months: "Best Commercial of the Year" at the BTAA awards; 2 Silver Awards at 2004 Campaign Press Awards; 2 Golds for "Best Creative Brief and Briefing" and "Best Campaign for Established Product/Brand" at 2003 APG Strategic Planning Awards and most recently got a Grandy (grand Prix) at 2004 Andy Awards.
Read our interview with Russel Davies here.
Hidden: Nearly 16 years ago