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ScotiaBank - Bad Advice / Why consider advice that doesn’t consider you? (2022) :60 (Canada)

ScotiaBank - Bad Advice / Why consider advice that doesn’t consider you? (2022) :60 (Canada)

Everyone has advice.

What you should do, what you shouldn't do, what to eat, what to drink. How to golf, what to think.




Unsolicited advice, bad advice, stupid advice, crazy advice, hockey advice, gaming advice. Banking advice, investment advice, "buy NFTs" advice! 

Through entertaining clips of daytime TV talk show hosts, strangers on the bus, your dad at the grill, roommates moving sofas, and girlfriends suggesting who you should date  - we see all the advice we are peppered with daily. And how often this advice is bad. 



It makes sense to take some advice from real professionals. 

ScotiaBank - Bad Advice / Why consider advice that doesn’t consider you? (2022) :60 (Canada)
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Ad  Agency: Rethink, Toronto, Canada


Directed by:  Mark Zibert

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