In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Mr Quiggly the bulldog partakes in a dog race.
Agency: Siltanen and Partners
Producer: Anne Kurtzman
CD: Rex Fish & Joe Hemp
AD: Chris Caparro
Writer: Rex Fish
Editorial Company: Cut + Run
Editor: Jay Nelson
Production Co: HSI Productions
Director: Ryan Ebner
