Sony A7R "Skydive" (2013) 1:00 (China)

Feast your eyes on some lovely visuals. That's one way to sell a "Compact. Full frame. Interchangeable lens

CLIENT: Sony (China) Limited
AGENCY: M&C Saatchi
EXECUTIVE CREATIVE DIRECTOR: Tamio Koshino
CREATIVE & PLANNING DIRECTOR: Nobu Yamamoto
AGENCY PRODUCER: Susumu Nagano
ART DIRECTOR: Tadao Inaba
DESIGNER: Chen-Ying Wang
COPYWRITERS: Tamio Koshino & Nobu Yamamoto
ACCOUNT: Kazumi Yago & Edward Lapsa
PRODUCTION COMPANY: CUTTING EDGE
DIRECTOR: Jeff Gaunt
PRODUCER: Bec Dakin
STUDIO DOP / PHOTOGRAPHER: Simon Hammond
1ST CAMERA ASSISTANT: Jay Topping
GAFFER: Colin Williams
STANDBY PROPS: Chris James
AERIAL DOP: Shane Sparkes
SAFETY/2ND AERIAL DOP/SKYDIVER 4: Rob Douthat
AERIAL CAMERA ASSIST/SKYDIVER 3: Jaak (Shark) Saega
SKYDIVER 1: Adam Long
SKYDIVER 2: Simon Chaberka
2ND SAFETY / SKYDIVER 5: Simon (Sas) Di Sciascio
POST PRODUCTION: CUTTING EDGE
VFX DIRECTOR: Jeff Gaunt
VFX PRODUCER: Flavia Riley
EDITOR: Kerry Farrell
GRADE: Justin McDonald
SOUND ENGINEER: Ross Batten
ONLINE / COMPOSITION: Ant Haberl
COMPOSITOR: Steve Leacey
COMPOSITOR: Lars Andersen
COMPOSITOR: Ricky Marks